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PAIN / TAXON

AMPLITUDE · EVENT NAMING

Amplitude event naming conventions that survive scale

verb_object, snake_case, button_clicked — a convention is only useful when every team can follow it. Make naming drift visible before it fragments your analysis.

The problem

Amplitude event names drift when product, engineering, marketing, and support instrument the same journey. Casing, tense, separators, and object names diverge: signup_completed, Sign Up Complete, and user_signed_up can all describe one action. Dashboards split and the intended naming standard becomes a suggestion.

A convention needs a cleanup pass behind it. You need to normalize an export, group exact and near-duplicate names, and review canonical events without sending product analytics data to another SaaS.

How Taxon helps

Taxon is a browser-local event CSV cleaner for turning a naming convention into a usable taxonomy. Drop an Amplitude, Mixpanel, or Heap export, detect the event column, normalize casing and whitespace, pick a synonym pack if it fits, then review exact and near-duplicate clusters with canonical name suggestions — and export a reusable taxon-map.json.

01

Set the convention

Choose a predictable verb-object pattern, casing, and separator policy your taxonomy can enforce.

02

Find naming drift

Group casing, punctuation, synonym, and legacy-name variants before they split reporting.

03

Export the standard

Apply canonical names and download a cleaned taxonomy CSV, schema pack, and shareable map for review.

Private by default. Cleanup runs client-side — your export stays in the browser. Anonymous pageviews only (no file/URL payloads).